Pictures or It Didn’t Happen: Capturing the Moments That Tell the Story of You, Your Film, and Your Festival Run with Crickett Rumley
Date: Sat, Sep 12, 2026
Time: Sat., 10-11:15am, doors open at 9:45am
Venue: Gathering House, Cary
Price: $9.32
Category: Film
Filmmakers work in a visual medium, and we pour countless hours into crafting powerful films. Once post-production wraps, however, it’s time to market our work and connect with audiences. In this workshop we'll focus on ways to create images that help you build your brand, document your journey, and open doors. Production Photography: Why set photography matters and how to get stills that truly do your film justice, why screenshots don't cut it, what makes a great still photo (and what to avoid), the value of behind-the-scenes (BTS) content and why it resonates with audiences. Festival and Awards Photography: How to shine on the red carpet, create social media-worthy pictures, and why front-row Q&A photos are essential. Marketing Best Practices: Why you need both vertical and horizontal images and how to use each, how to choose the right photos for your press kit, FilmFreeway account, and social media. Get ready to think like the visual storyteller you already are, because you and your film deserve to be seen. Crickett Rumley is the founder and senior director of the Film Festival Department at the New York Film Academy (NYFA) in Los Angeles, Crickett Rumley has guided filmmakers to official selections at festivals ranging from Sundance to Bronzelens and to wins and nominations at the Student Academy Awards, the BAFTA Student Film Awards, the DGA Student Film Awards, and the College Television Awards.
